#1 Session of the 10x Teams secrets series:

Healthy Friction in Eng Teams

To unlock your team's potential, you have to let go of some common misconceptions. One is that leaders ought to "protect" their people. Instead of coddling them, join this session to learn where (mindful) pushback, candor, and friction will help people grow dramatically faster and leapfrog "regular" growth.

Similarly, sometimes engineering teams make things too easy for others in the startup. This might feel better in the short term, but harms the company's impact over the long term. Yes, you should learn when and how to make things less comfortable. This concept is one of several we'll be dissecting over this series of Secrets of 10x Engineering Teams.

Live Session: 2 slots available! Both CET and ET

August 7, 2024
2:00pm TZ
In this free 30-minute livestream you’ll learn:
  • The reason our default stance of protection can stymie growth.
  • How to introduce friction in leadership and management to stimulate creativity and efficacy.
  • How your team should be adding friction in their interactions Just Right™.

What clients have to say:

“We're delivering 3x faster than we used to just 2 months ago!”
“Aviv had a greater impact on me in 15 minutes than years of ill-thought-out feedback from managers”
“Two quarters into working with him, we’ve seen fantastic improvement”
“Aviv was instrumental in building a framework to train future leaders in the company and set them up for success”
“With his remarkable sensitivity to details and his coaching skills, Aviv helped us set the foundations of a truly empowered product team”

Aviv Ben-Yosef

Advisor, coach, and consultant for executives and leaders throughout the tech industry. I've helped companies worldwide, ranging from day-old startups to Fortune 100 companies. Together we forge teams and cultures you'll be proud to lead.
I always say, “Life’s too short to lead an average team!

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